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We’re supporting the National Autistic Society’s Autism Hour

We are proud to be hosting the National Autistic Society’s Autism Hour daily between 11am-12noon from Monday 8th – Friday 12th October


Autism is a lifelong disability which affects how people communicate and interact with the world. There are approximately 700,000 autistic adults and children in the UK. Many autistic people and their families say they avoid going to the shops, often because of bright lights, loud noises and a lack of understanding of autism from both fellow customers and staff.

This year we are changing that. We will be joining over 7000 other shops and businesses around the country who will spend 60 minutes creating an autism-friendly shopping experience. We’ll be doing this to help make shopping more accessible for autistic people and their families by making simple changes like dimming lights, reducing background noise, and making sure our staff and customers know more about autism.

What will happen in store during our Autism Hour?

During Autism Hour we will be:

  • Dimming lights where possible
  • Turning down music and other noise
  • Sharing information with staff and the public about autism
  • Improving our autistic customers shopping experience

Please find attached a staff brief with more information about what autism is, how autistic people can experience the world and how you can support an autism-friendly shopping experience.

To find out more about autism:

Thank you for your support of this important initiative and helping to create a world that works for autistic people.